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SEO

Things to Know Before Posting Photos in Your Blog

Images can enhance the look of your blog. Readers usually scroll at your content and will likely pause because of the images. They will continue to read your text, even if it is a long one. Also, photos can increase the importance of an article by providing illustrations or helping the reader to imagine something. Any blogger can benefit from using photographs, even if it is vital to food and travel websites. Here are some things you need to know before posting photos in your blog.

Check for Copyrights

Make sure you have the rights before adding a photo. Use one or more selected photos. That you should not violate the copyright without compensating the artist with the use of the images, because you don’t want to publish their contributions secretly.

Good Quality Photos

Do not use blurry photos, especially with bad lighting. If you take a photo, make sure there are no materials on the sides in such a way that it does not contain elements in the frame.Pictures can slow the uploading process or it can prevent them from using the Internet and take a long time. Use as many photos as you want as long as it conveys the purpose. There are sites like WEBKUNNER BLOG that gives information on where you can get free photos for your website.

Reasonable Size Photos

If you want your photos to be large, just make sure that they are not large enough to stretch the format of the images. If you want to resize images, there are free sites in which you can do that.

Add Alt Tags in Photos

If possible, add ALT Tags in your photos when you add it in your blog. These provide the image’s description to the public that your SEO will raise the image: ALT tags are reviewed by search engine spiders, so it is useful if keywords are included in the image description to improve its ranking.Images can be a way to bring your website to life and add fun and content. You can make sure you use images to increase the value of your website.…

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Digital Marketing

What Blogging Can Do to Your Business

As the term digital marketing has more and more numbers of enthusiasts, it is safe to say that it is one popular option when it comes to marketing strategies. All marketing departments seem to depend on this option as it proves to offer an effective and efficient method to reach their audience. If you have been in the business for years, you will know the significant changes that digital marketing promises. Not only promises, but the method also comes with real and measurable results.

One option of digital marketing is blogging. Although it is less famous compared to social media marketing and website development, blogging can still take your business to the next level of success. What you need to do is to learn more about its nature and characteristics, as well as the marketing traits offered. This way, you can combine blogs and other platforms you have to reach the maximum sales points. Just in case you are still wondering how it can benefit your business, below are the detailed explanations.

SEO

The term SEO, or Search Engine Optimization, is not a new term in the field of marketing, especially the one that deals a lot with the Internet. Companies are competing to have better SEO setups, while service providers are determined to increase the quality of their service. However, do you know that blogging can also increase your online presence, thus implying better SEO services? It comes down to the main tactics of SEO, where marketers need as many articles as possible written about certain products they are promoting. These articles are then hyperlinked to the main business websites, increasing its online exposure. Blog portals are a perfect medium to achieve such goals. Marketers can hire professional writers to create stunning articles, or they can do it themselves if they are not so busy.

Affiliate Marketing

Those dealing with the field will know what affiliate marketing is. Just in case you don’t know anything about it, the term refers to a contract between your company with some bloggers or influencers with thousands of readers. The bloggers or influencers will write things about particular products listed in the contract to influence their readers or followers on their social media accounts. One good thing about it is the payment method that is quite easy, even for beginners. The system involves per-click payment methods, meaning that the bloggers will get commissions for every successful campaign they do.…

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